Green Colour Psychology in Branding

Green - the colour of life and growth. It’s the colour that makes us feel peaceful and uplifted. Green colour psychology generally provides a reserved, relaxing feeling because it is a cool colour. This article is part of a series exploring colour psychology in branding and how it affects brand perception and moulds its image. [...]

By |2025-01-29T15:46:46+00:00October 30th, 2024|Branding, Colour, Design, Marketing|0 Comments

Yellow Colour Psychology in Branding

Yellow - the colour of sunlight and summer. It’s the colour that makes us feel joyful and optimistic. Yellow in colour psychology is a warming influence, providing energy and making life look that little bit brighter! This article is part of a series exploring colour psychology in branding and how it affects brand perception and [...]

By |2025-01-29T15:48:15+00:00September 6th, 2024|Brand Strategy, Branding, Colour, Design, Marketing|0 Comments

Colour in Branding – Orange

One of the things people remember first about a brand is it's colour choices. In this series of articles, we'll be looking at what each colour says about a brand, how it makes people react and what message it sends. This article looks at the colour orange and the brand messages it promotes.   Orange [...]

By |2020-10-30T10:19:53+00:00October 30th, 2020|Branding, Colour, Design, Marketing|0 Comments

Design of the Wild

  When I was about 10 years old, my uncle bought me a Nintendo 64. With it, a copy of The Legend of Zelda: Ocarina of Time. It was a game that captivated me entirely, speaking directly to my love of adventure and fantastical worlds. I still play every Zelda game on release over 20 [...]

By |2024-04-16T08:38:44+00:00June 17th, 2020|Branding, Colour, Popular Culture, Shapes|0 Comments
Go to Top